International Overdose Awareness Day

As we continue to explore effective wellbeing awareness campaigns, we turn our focus to a significant date on the calendar: International Overdose Awareness Day on 31st August 2024. With 90 days to go, it is not too late to add it to your wellbeing awareness campaign calendar.

This global event is dedicated to raising awareness about overdose prevention and supporting those affected by substance use disorders. In 2021, an estimated 296 million people – one in every 17 people aged 15-64 – had used a drug in the past 12 months, a 23 per cent increase from 2011.

For organisations, this day presents a unique opportunity to address critical aspects of mental health and wellbeing. The theme for 2024 is “Together we can”, highlighting the power of our community when we all stand together. Here’s how your organisation can strategically engage with this important awareness day.

Why Target International Overdose Awareness Day?

Addressing substance use and overdose is crucial for fostering a safe and supportive work environment. Here’s why focusing on this day can be impactful:

1. Reinforcing Commitment to Employee Wellbeing – Supporting awareness about overdose prevention demonstrates your organisation’s commitment to comprehensive employee wellbeing, including mental health and substance use issues.
2. Addressing a Critical Issue – Substance use and its consequences can affect workplace safety, productivity, and overall morale. Raising awareness helps mitigate these risks and supports employees who may be struggling with substance use.
3. Promoting a Supportive Culture – Engaging in this awareness campaign can foster an inclusive and supportive workplace culture, where employees feel safe seeking help and discussing their struggles.

Strategy Steps for Maximising Impact

To make the most of International Overdose Awareness Day, consider the following strategic steps:

1. Develop a Comprehensive Plan – Outline objectives for the day, including raising awareness, providing educational resources, and offering support. Ensure your plan aligns with your broader wellbeing strategy.
2. Integrate Awareness into Workplace Culture – Use internal communication channels to promote the day’s significance. Share information on overdose prevention and provide resources on substance use and mental health.
3. Organise Educational Events – Host workshops or seminars on substance use prevention, mental health, and coping strategies. Invite experts to speak on these topics and provide valuable insights.
4. Offer Support Resources – Ensure employees have access to support services such as counselling, mental health resources, and EAPs. Make it clear where they can turn for help.
5. Engage Employees – Encourage participation by involving employees in planning and promoting the day. Create opportunities for them to share their stories and support one another.

Outcomes

Engaging with International Overdose Awareness Day can lead to several positive outcomes:

1. Increased Awareness – Employees gain a better understanding of substance use and overdose prevention, reducing stigma and promoting informed conversations.
2. Enhanced Support – Employees feel more supported and are more likely to seek help if needed, contributing to a healthier and more resilient workplace.
3. Strengthened Workplace Culture – By addressing critical issues openly, your organisation fosters a culture of empathy and support, enhancing overall morale and trust.

Signs Indicating Employee Buy-In

Before launching your campaign, consider these signs that employees may be receptive:

1. Existing Interest in Mental Health – If your workplace already shows a strong interest in mental health and wellbeing initiatives, employees are likely to engage with this campaign.
2. Feedback on Wellbeing Programmes – Positive feedback from previous wellbeing programmes can indicate that employees are open to and supportive of new initiatives.
3. Visible Challenges – Signs of substance use or mental health issues within the workplace can signal the need for targeted awareness and support.

Training Opportunities

To support your campaign, consider providing training on:

1. Suicide Awareness and Prevention – Equip employees and managers with the skills to recognise warning signs and respond effectively. Training programmes can help create a more supportive environment.
2. Substance Use and Addiction – Provide education on the impact of substance use and effective strategies for prevention and support.
3. Mental Health First Aid – Train employees in mental health first aid to offer initial support and guidance to colleagues in need.

Additional resources can be found here.

How People First Can Partner with Your Organisation

At People First, we’re dedicated to helping organisations create impactful wellbeing strategies. Our services include:

1. Campaign Planning and Implementation – We can assist in developing and executing a tailored plan for International Overdose Awareness Day, ensuring alignment with your organisational goals.
2. Training and Workshops – We offer comprehensive training programmes on suicide awareness, substance use prevention, and mental health first aid to equip your team with essential skills.
3. Support Resources – We can help you set up and promote access to support resources, ensuring your employees have the help they need.
4. Ongoing Support – Our consultancy services provide continuous support and guidance to enhance your overall wellbeing strategy and address emerging needs.

Conclusion

International Overdose Awareness Day is a vital opportunity to address substance use and promote mental health within your organisation. By strategically engaging with this day, you can enhance awareness, provide valuable support, and foster a more inclusive workplace culture.

Ready to make a difference? Contact People First today to explore how we can partner with your organisation to create a meaningful and impactful campaign for International Overdose Awareness Day. Together, we can support your employees and build a healthier, more resilient workplace.

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